Sunday, February 22, 2009

presentations...

I was particularly moved by Brett's presentation on Coors Light. Though I do not share Mr. O'Brien's view that Coors Light is the best light beer, I respect his perspective and thought he gave a stirring presentation.

I thought the analysis of the packaging was a key part of his argument's validity. The vented wide-mouth can and color changing mountain label make me question the superiority of my favorite light beer. Then again, light beer is for girls anyway.

Sunday, February 15, 2009

It's business time.

After the client visit our group started brainstorming some ideas for our project. My biggest concern would be to get the attention of the student audience. Something funny or entertaining would keep people's attention while informing them about healthy lifestyles.

So far, team moral is high among group "Give 'em the Business". Everybody seems to be on board with the "get it done" sentiment. I'm optimistic that we'll be able to produce some quality work this semester.